HARRY Styles’ mum, Anne Twist, has become an ambassador for a holiday brand.
The former One Direction popstar’s mum has become a brand ambassador for Typicallt Holidays‘ first luxury hotel collection.
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The popstar’s mum has over 2.6million followers, and has become a brand ambassador for Typicallt Holidays’ first luxury hotel collectionCredit: Instagram
Alongside micro-influencer Charlene Evans, the pair will promote hotels in the new ‘Typically Luxury’ collection – which were launched today.
The collection features five-star properties in Italy, Spain and Portugal, has taken 18 months to put together and is described by Typically managing director Daniele Broccoli as a “labour of love”, according to Travel Weekly.
Broccoli revealed that his is currently planning two or three trips to show the influencers more properties from the luxury collection, with the first likely to be to Italy this summer.
The operator aims to reach a new audience of luxury travellers from the appointment of Styles’ mum.
Anne has a huge following on social media, with over 2.6million Instagram followers.
She recently went with Broccoli and Evans on a four-day trip to Rimini, Bologna and Cesanatico to see some of the properties in the collection.
The hotels included Grand Hotel da Vinci Cesentatico and the Grand Hotel Rimini – where Princess Diana once stayed.
According to Travel Gossip, Daniele said: “I don’t know anything about Harry Styles, or his songs, and Anne said that was really refreshing!
“We all got on so well – Anne and Charlene are lovely people and they’re the perfect luxury travel ambassadors for Typically.
“It’s great to get the Typically name out there among Anne and Charlene’s followers and we’re looking forward to working together again.”
Typically holidays has a number of properties and also offers tailor-made services.
In addition, Typically Holidays can only be booked through a travel agent.
In September last year, Typically Holiday also made ties with former Love Island star Anton Danyluk.
White Lotus bosses also recently announced that they are set to launch luxury holiday packages to give fans ‘real-life’ experience of hit show.
Plus, where the millionaires holiday – the luxury hotels crowned best in the world and one is in the UK.
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Harry Styles, pictured with his mum and sister
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She was recently seen in Italy with Typically HolidaysCredit: Instagram
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