The halftime show reportedly set a global viewership record across live broadcasts, YouTube, and social media
Bad Bunny performing at the 2026 Super Bowl Halftime Show.Eric Thayer/Los Angeles Times/Getty Images
Bad Bunny’s historic Super Bowl performance has set a new global viewership record, with more than 4 billion people watching the performance.
On Monday, the NFL, Roc Nation (which co-produced the show), and Apple Music (the halftime show’s main sponsor) revealed that Bad Bunny’s performance garnered 4.157 billion views in 24 hours. Those figures included the global broadcast numbers, as well as views on YouTube and social media platforms.
The broader viewership stats were released after Nielsen Big Data + Panel revealed that Bad Bunny’s halftime show drew 128.2 million viewers during the live Super Bowl broadcast in the U.S. That made it one of the most watched performance in Super Bowl history, just behind Kendrick Lamar’s record-setting show from last year, which drew 133.4 million viewers.
Bad Bunny’s Super Bowl performance — combined with his Grammy win for Album of the Year — also had some notable knock-on effects. The week after the big game, the Puerto Rican superstar saw his song “DtMF” top Billboard Hot 100, marking his first solo Number One on the chart. (His collaboration with Cardi B and J Balvin, “I Like It,” went Number One in 2018.) His album, DeBÍ TiRAR MáS FOToS, also just returned to the top of the Billboard 200 Albums chart.
After the Super Bowl, Bad Bunny kicked off the next leg of his DeBÍ TiRAR MáS FOToS world tour. He just wrapped up a two-night stand in Sydney, Australia, and he’s set to play Tokyo on March 7. A European will kick off in late May with dates scheduled through late July.
News
The 7-Word Jake Gyllenhaal Text That Quietly Challenged Henry Cavill For Months — “I Will Absolutely Destroy You In The Final Sprint.”
Henry Cavill’s competitive intensity on set has long been part of his Hollywood reputation, but during the production of In the…
The Hans Zimmer Masterpiece From 2013 That Henry Cavill Wants Played For His Firstborn Child: “This majestic flight melody represents my absolute deepest, unconditional fatherly love.”
As Henry Cavill prepares to embrace fatherhood alongside his partner Natalie Viscuso, the actor has revealed a deeply personal connection…
41 MILLION HEARTS SHATTERED — The Tribute Song No One Was Emotionally Ready To Hear
But few expected it to arrive with this much emotion. When Sidney Osbourne stood beside Zakk Wylde to release Never Say Goodbye, the reaction was…
THE ROAD TO EL DORADO (2027)
What if two broke con men from the streets of 1519 Seville stumbled into the greatest discovery in human history…
‘WE THOUGHT WE WERE READY… WE WERE WRONG.’ — Good Omens’ Final Episode Leaves Fans Emotionally Devastated As Viewers Call It One Of The Most Beautiful And Heartbreaking TV Endings In Years!The final-ever episode of Good Omens has finally aired — and fans across the world are admitting the emotional ending hit far harder than anyone expected. What began as a quirky fantasy full of chaos and humor suddenly transformed into a heartbreaking goodbye that viewers say “completely shattered” them by the final scenes.
The final-ever episode of Good Omens has officially arrived on Amazon Prime Video, closing out the story of Aziraphale and Crowley with a…
Heпry Cavill Shares Emotioпal Recovery Update After Weeks of Sileпce: “I Caппot Do It Aloпe”
Faпs aroυпd the world are breathiпg a sigh of relief after Heпry Cavill fiпally broke his sileпce followiпg weeks of…
End of content
No more pages to load
