While the spotlight at Super Bowl LIX will primarily be on the teams and the halftime show, another group is preparing for their own big performance this weekend.
An essential part of the evening’s entertainment, Super Bowl cheerleaders are set to showcase their best moves in the finale of the 2024 NFL season when the Kansas City Chiefs face off against the Philadelphia Eagles at Caesars Superdome in New Orleans on Sunday.
Often overlooked, the cheerleaders will once again keep spectators entertained throughout the evening with their latest routines, both before and during the game, with both the Chiefs and the Eagles boasting their own dedicated cheerleading squads.
However, one question that often arises is how much these cheerleaders actually earn? Mirror US provides a breakdown of the potential earnings for each participant performing at the Super Bowl.
How much do Super Bowl cheerleaders make?
According to a 2017 ESPN report, NFL cheerleaders earn around $75 to $150 per game on average, which amounts to about $22,500 per year. They also receive anywhere from $50 to $75 for public appearances, meaning those representing the Chiefs and the Eagles will benefit from their Super Bowl run.
Some cheerleaders, though, can earn a bit more, with various reports suggesting that $150 to $200 per game is now the standard. Other factors such as rank and tenure with the team can also affect a cheerleader’s earnings, with team captains potentially earning around $500 per game.
In addition to receiving a flat fee for games, cheerleaders also earn an hourly wage. Some game days can last up to 11 hours, and practice sessions are also typically paid by the hour, providing multiple avenues for cheerleaders to earn their income.
It’s crucial to remember that most NFL cheerleading squads are part-time, with members either still at university or having already graduated. However, there are those who become professional cheerleaders, where the pay sees a significant increase.
A 2022 report from NBC Sports Boston on NFL cheerleaders’ pay revealed that Dallas Cowboys cheerleaders earned about $15-20 per hour or $500 per game, averaging out to $75,000 per year. Additionally, there are bonuses associated with teams making the playoffs, or even winning the Super Bowl itself.
And with Super Bowl celebrations lasting over a week, coupled with post-game victory celebrations usually marked by parades and appearances, it offers ample opportunity for cheerleading squads to really rake in the cash.
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